The Rising Phoenix Vapery is a locally owned Vape shop in San Antonio ascending with a new vape concept.
Pork Pixel was inspired by the concept of this vape shop when they revealed their tagline “rise from the ashes.” Their branding concept was to promote vaping with denouncing the evil cigarettes. We at Pork Pixel stand with their vision and decided to come on board. Pork Pixel executed a brand strategy and developed an e-commerce website to fit their exact needs and budget.
The Rising Phoenix Vapery opened its doors in 2014 with launching the e-commerce website just a month later.
Process the Pig:
- Collaboration thought process
- Brand Concept
- Logo Concepts
- Logo Generation
- Business Card Design/Print
- Produced Marketing Materials
- Content Creation
- Responsive E-commerce Website
Final Cut: (Objectives)
- Create an inviting website through text and imagery with the information provided to motivate people to stop smoking and start vaping.
- Wireframe and developed an elaborate e-commerce website while simplifying the navigation process.
- Produce high-resolution imagery and video.
- Implement Google Analytics along with web security.
- Speed optimization with mobile flexibility
- Social media integration.
The chosen serif typeface for this particular project was utilized because of the line weight and unique strokes. Pork Pixel formatted the typeface to use upper case letters with a slightly larger first letter to define its strength.
Trajan Pro
