Collaborating with the owners of Fat Tummy Artisan Empanadas was delightfully yummy. Pablo Czarnik and Albert Mijangos started with a vision of bringing home made Argentinian style empanadas with a feel good filling to the spot light of San Antonio. Pablo and Albert visioned a logo that would stand out from all of their competitors. “Elegant, Modern, and Inviting”. Logo concept creation started with 3 logo designs incorporating the empanada with typography and color. Pork Pixel created custom vector imagery, killer color scheme, along with modern typography to create a brand that would expand into San Antonio’s food truck empire. Adding elements to the logo gave a first hand “happy” (smiling) feeling with utilizing the warm, energizing vitality of the light color scheme.